Data related to service customers resides in several systems and silos, limiting the business-wide insights which only emerge from connecting the installed base configuration, commercial data and service performance. Most companies lack the alignment of data governance, management, and analytic capabilities needed to construct a holistic 360-degree view of a customer. Specific challenges include:
Lack of visibility to performance metrics by customer
Customer names and hierarchies are inconsistent across systems
Inability to discover new revenue opportunities by customer
Customer account managers spend excessive time organizing data
Cannot compare and learn from service performance across customers and industries
Entercoms Customer 360 consolidates and integrates customer information across multiple enterprise silos, transforming data into a true 360-degree view of a customer. This allows you to be predictive when delivering insights to improve performance challenges and accelerate revenue and margin growth, going well beyond the capabilities of conventional BI and CRM tools.
Entercoms enables companies to attain bottom line results quickly, often driving benefits within the same quarter in which we engage. Examples of benefits achieved: